This Week In Search Of New Boundaries And Exciting Features

Google revealed new search engine improvements this week that will make it even easier to get more out of the web. These enhancements include a My Business option that lets you as a business owner or manager see your own listing on Google Maps in one spot as well as monthly reporting so you can watch how much traffic comes from where and when. This is useful because it means you no longer have to worry about digging down all those different figures as the report tells you all you need.

This Week In Search series examines the top SEO and SEM news stories from the previous week. Twitter pushes its boundaries Bing introduces new features Google proves its popularity with yet another milestone reached in total mobile device searches worldwide and Facebook allows users to mute people or pages they do not want following their every move online giving users more control when they log onto those social media sites.

Twitter is expanding its user base ability to express themselves on the social media platform. The existing 140 character restriction has become too restrictive for people who use Twitter to communicate with friends and family therefore they are increasing it. This moves closer to a character count that originally topped out at 160 characters during a time when texting with short messages was widespread among many demographics. Nowadays people are more connected than ever some like to keep their thoughts brief while others prefer to elaborate.

Bing Ads introduced new ad extension editor features. Editors can choose when their ad extensions appear in Bing Editor and they can arrange them by date or day. The additional features aid in improving relevance for a more effective campaign run. Another upgrade from Microsoft advertising network introduced capabilities that provide editors more freedom with how frequently specific sorts of ads appear on different platforms such as Facebook or Instagram Stories. For example if you want videos promoting your latest product release during prime time hours related items can now appear together. The new ad extensions menu streamlines the process of creating and connecting libraries of ad extensions for advertisers saving time in the process.

Google is now Apple iOS and Mac search provider. Bing has been replaced by Google in Apple Siri and it is being phased out of iOS and Spotlight search for macOS. This change was designed to provide a consistent online experience across desktop computers smartphones and tablets. Bing will continue to provide image based results through its assistant program.

Facebook is testing a snooze button for friends and pages. For occasions when you need some personal space but do not want people completely off your mind the snooze option can be found on a drop down menu next to names or sites. With this option available through the mobile app there is a simple route back into reconnecting with someone whether it is after 24 hours seven days or thirty days.

To combat fake news Bing has included a fact check label. Bing released a truth check marker which can be added to news and normal web sites. When this identity is attached it alerts search engine users that they are accessing information that has been reviewed. Websites that do not match specified standards may suffer penalties. Conditions include a clean URL clear fact checked wording visible on first page load proper disclaimers and legal notices and guidance for managing site compliance.